One of the things I am currently spending a lot of time looking at is Service Oriented Architecture, SOA. Many people look at it from the technology point of view and try to take this bottom up approach and sell it to the business, without really understanding where the business is going.

Now it is true that not all businesses do not fully understand the fact that there is technology out there which can help their business, but in the first instance it is very much about a top down approach of looking at how SOA will be a benefit to the business. There is no point embarking on a SOA project if it does not have the relevant backing from management.

Over the past year I have been looking at ways to improve the presentation of information in an accessible way. No point confusing people otherwise they will just switch off. Don’t focus so much on the technology but the solution, ideas, concepts, benefits etc.

This article is quite interesting on this front and is worth a read.